POV: You're an influencer who "went" to Coachella both weekends.
It's an ✨ E X P E R I E N C E ✨
— April 10, 2025: 9:02 AM (Livestream)
“Hey, Bray-Bray-Nation! Just heading out of my Silver Lake apartment to get a head start on setting up my campsite!
I’m coming prepared with all things vintage. Vintage tent. Vintage clothes. And I’m in my vintage self-driving Tesla.
This year, I’m going for a vintage cowboy aesthetic, thanks to the lovely folks over at KOTN. They hooked me up with a sleveless denim shirt with a full-sleeved denim shirt to wear over my shoulders to keep them from getting sunburnt. And this leather cowboy hat is SUCH a vibe. Every day is a blessed occasion when your fits are hard. So if you want to make every moment a photo op, hit the link in the bio and use my promo code BRAYBRAY10 to get 10% off KOTN’s ‘Chella line.
I’ll see y’all at the desert!”
— April 10, 2025: 8:24 PM (TikTok)
“Hey, Bray-Bray-Nation! The home base is all set up and I can’t wait to show you around. So I made a quick pit stop at a vintage store in Palm Springs to pick up some decor to make this place feel like home and to really complete the vintage cowboy aesthetic.
I got this rizzed-up plastic cactus, a vintage cooler to store all my watermelon White Claws, this vintage Pendleton wool blanket with, like, these super cool triangle shapes all over it, and this sick mahogany shelf that’s stocked with all the essentials—like Cheez-Its and Pedialyte.
Alright, it’s time for me to check out the new secret VIP tropical speakeasy hidden in the lagoon gardens with a tiki hut bar overlooking the fountains. Let me know what drinks I should get in the comments.
I’ll see y’all tomorrow for the festivities!”
— April 11, 2025: 8:01 AM (Livestream)
“Bray-Bray-Nation! We’re here in the desert, and the lines are absolutely slammed! Everyone is stoked to see Charli xcx toni-”
Rando In Line: “Charli xcx is tomorrow…”
“Uh, sorry… she’s definitely on tonight.”
Rando In Line: “Fuck off, dude. All you influencer posers just ruin the vibe. And you dress like you sex traffic TikTokers.”
“So rude! Anyways, we’re all about positivity here at Bray-Bray-Nation! Stay on your grind and rise above your haters.”
— April 11, 2025: 11:47 AM (Livestream)
“Bray-Bray-Nation! We finally made it to the entrance and I’m happy to show you my exclusive artist wristband…”
Security: “Sorry, your wristband is GA.”
“That can’t be right. There’s no way my wristband is GA. I need to get into the VIP… My 180,000 followers are demanding a backstage livestream!”
Security: “Yeah, whatever. I’ve heard this a hundred times already…”
“Anyways, we’ll get this sorted out. And if you’re not a member of Bray-Bray-Nation, you can smash that like button and subscribe to follow me around Coachella!”
— April 11, 2025: 2:36 PM (Instagram Post)
Just hung out in Gaga’s trailer #coachellalife
Rando: “Hey! What the fuck are you doing in my yurt??”
— April 11, 2025: 9:11 PM (TikTok)
“Almost forgot this is the whole point. Love you Lady GaGa!”
— April 12, 2025: 9:37 PM (TikTok)
“Bray-Bray-Nation! It’s time to rank the food at Coachella! Starting off, we have the world-famous Dave’s Hot Chicken Sandwich. The sammy and sauce were incredible. The chicken was so crispy and juicy and seasoned. And for only $30, it was shockingly reasonable.
I also got tacos from La Mamacita, and they let me get a behind-the-scenes look at how they prepare everything. So they have a staff of cooks stationed at different spots in the kitchen. Here’s one person freshly slicing the meat and putting it into the tortilla shell, and they got another person who puts the salsa on the tacos. It’s crazy! It’s like they have a whole system here. We got their trio taco plate for only $50.
But the one that I’ll never forget is this Michelin-star caviar burger by Camphor that comes with a full tin of caviar to add on top! The burger also had carmelized onions and smoked gouda—I mean, look at that cheese pull! It’s so cheesy! There is also this remo- rem-you- relo-made(?) sauce that was just, chef’s kiss! I’m not sure what’s in their Boon Aioli, but I want to douse everything in it. I could LITERALLY bathe in this sauce. My kiwi cardamom slushie melted while I was eating but it was so fruity and refreshing! It’s a little boujee, but if you want an affordable snack in between sets, I highly recommend giving this a try, because—WOW! My only regret is not getting a double or triple patty. Enjoy the nomz for only $150.
When I add it all up, I only spent $1,532 on food and drinks. Honestly, not bad.
And if you’re strapped for cash, don’t even stress, fam. Now you can finance bottles of water thanks to the new AmEx liquidation program for only 41% interest over 72 micro-payments.
My POV was brought to you by the Ray-Ban Meta Glasses!
What was your favorite food? Let me know in the comments.”
Friend: “Dude, Charli xcx is playing right now! We’re gonna miss her.”
“I thought she was on tomorrow!”
— April 12, 2025: 11:15 PM (Instagram Stories)
This tree was like, “I’d rather die than listen to Green Day!”
— April 13, 2025: 2:33 AM (TikTok)
“OMG! Bray-Bray-Nation, I got to see my favorite artist Charli xcx at the after party at the Guess Jeans Compound! Here we are, I love you bestie! You’re so good at the autotune thing! It’s Bratchella! Brat summer forever!
Hit that like button and subscribe for more exclusive VIP Coachella content.”
— April 13, 2025: 1:22 PM (Instagram Post)
Desert fit check #chellalife
Comment from @nosundae1644: “Wow, Tim Dillion lost weight. Good for him!”
Comment from @backhander48: “This is like the scene from Mad Men when Kitty realizes Sal is gay when he does that fruity dance from ‘Bye Bye Birdie.’”
Comment from @bigicecream: “Looking like Indiana Jones if he was just busted on To Catch a Predator.”
— April 18, 2025: 3:22 PM (Instagram Post)
BRAYchella round 2
“Bray-Bray-Nation, 👏 let’s 👏 fucking 👏 go! New fits, new aesthetic, new weekend. I am ready to transcend!”
— April 18, 2025: 8:22 AM (Instagram Post)
Chella week 2 fit check #chellalife
Comment from @violetxslar: “Didn’t know Forever 21 was doing Brokeback Mountain.”
Comment from @XxlobarbiexX: “Did you just finish your shift at Chippendales?”
Comment from @elise145: “It’s giving straight man dressing up like Harry Styles for Halloween.”
— April 18, 2025: 1:31 PM (TikTok)
“Bray-Bray-Nation, it is a SCORCHING 101 degrees at weekend 2 of Coachella. So let’s see how long it takes to bake these cookies outside at the festival. I’m gonna leave them up here and come back tonight to see if they bake!
*leaves baking tray with raw cookie dough on top of surface*
*cut to a few hours later and starts eating the cookies*
“OMG! These are honestly pretty good. So you can bake cookies at Coachella. Who needs Crumbl when you have the desert?
Comment from @mariamatt: “Putting the cookies on top of the porta potty is DIABOLICAL 😭”
—April 19, 2025: 2:00 PM (TikTok)
“Bray-Bray-Nation, would you ever spend $1,000 for lunch at Coachella? I think I found the most expensive place to have lunch at the festival, and it’s none other than Nobu. There are absolutely no walk-ins—reservations only.
It’s an omikase menu, so you don’t get to pick anything. So how omakase works is the chef picks it for you. It’s, like, basically a tasting menu, but Japanese. It’s only $350 per person, plus a 22% gratuity included.
This is a once-in-a-lifetime experience because you can have a Michelin-star dinner, and just across from you is the Casar Stage. And if you time your reservation right, you can literally be eating Nobu while Tiesto is playing.
Y’all know me—I’ll cheap out on certain things and ball out on others. And this, I don’t regret a bit. It was such a fun experience and you can watch them make the sushi right in front of you. Like, who does that?
Getting omakase was kinda scary because, like, what if you don’t like what they give you? But honestly, everything was SOOOO good. Be sure to check out my taste test in full on my YouTube channel.
The shrimp tempura gave us so much energy for the rest of the day. We just frollicked in the fields after for hours.
So would you ball out at Nobu with a friend for $1,000? Let me know in the comments!
Comment from @jessicawhite107: “Would? We couldn’t”
Comment from @leilelieli31: “Would I ever? I can barely afford rent.”
Comment from @mattybarnett54: “For $1,000 I could buy at least 3 eggs.”
—April 19, 2025: 8:53 PM (Livestream)
“Bray-Bray-Nation! I am here with my bestie @ashleighbureaux and we’re waiting for Lady GaGa, so let’s do the rock paper scissor challenge!
First up is ice cream!”
*Brayden wins rock paper scissors*
“Ok Ashleigh, you have to get ice cream!”
*Ashleigh comes back with ice cream sandwiches*
“OMG Ashleigh, it’s like you read my mind! I could kiss you right now!”
*leans in for a kiss and is immediately stiff-armed in the mouth*
Ashleigh: “OMG Brayden! So cringe. I told you 30 times already that we’re just friends. I’m LEAVING!”
— April 20, 2025: 6:15 PM (Instagram Post)
Wrapping up ‘Chella week 2! So blessed to experience such a transcendent experience. Let your truest self bloom wherever there is light.
Comment from @utriggered69: “I can feel bros swamp ass through this pic.”
Brilliant.
Influencer- i.e. idiot incapable of holding a real job.